If you want your website to be more than just another one in the crowd, it needs key elements that make it noticeable and successful.
Have you ever tried to find something online but couldn’t find the page at all? This happens if the website does not have important elements that help people see and use it. Let’s see what every good website needs!
The domain is the address that people type into the browser (e.g., my-company.si). It is important:
• To be simple – easier to remember.
• To have the right extension – .si at the national level for Slovenia,
.com, .net,… for international.
• To reflect your activity – the name should clearly state what you do.
Every website needs its own space on a server, a “computer.”
This is the space on the internet where all the files and all the content of the website are stored.
It is important:
• To be fast, as people don’t like to wait.
• To be secure, so that no one steals data.
• To have technical support if something goes wrong.
Instead of using Gmail or Yahoo, siol.net,… you can have your own email address
(e.g., info@ my-company.si). This looks more professional and increases customer confidence.
Browsers such as Google, Bing,… need to understand what is on your page so that they can display it to users. This means:
• Using the right keywords – words that people are looking for.
• Loading speed – fast pages are more popular.
• Mobile-friendliness – most people browse on their phones.
If a website is disorganized, people will quickly leave it. Take care of:
• Clear information – let visitors immediately understand what you are offering.
• Attractive design – to be visually pleasing.
• Useful tips – help visitors understand your offer.
People need to be safe when using your website. That’s why you need:
• An SSL certificate that protects data.
• Regular updates to prevent problems.
• Backups in case of error or attack.
Conclusion
A website is not something you set up and forget. If you want it to work well, it must be fast, secure, and user-friendly. If you are thinking about a new website, make sure it is done correctly!